About This

• HIGH-QUALITY PERFORMANCE: An elegant rug in the exquisite Dusty Rose shade is a complete art object. This voluminous, soft, and cozy "podium" looks like an invitation to relax. A sophisticated deep color with a noble matte finish—it is at the peak of interior trends in Scandi or Boho styles. Depending on the lighting and the direction of the pile, the color may slightly shift from "strawberry souffle" to a grey-pink. The real intrigue is the magic of twilight.
• TEXTURED BOHO-CHIC EDGING: The model is adorned with a wide, textured "ribbed" weave edging. The luxurious decorative border in a richer terracotta-pink tone creates a finished architectural look in contrast with the smooth pile. The embossed edging securely binds all layers of the rug. This stylish accessory emphasizes the premium quality of the product. From the outside, the Hakuna Mat Cloud Soft is perceived as designer textile.
• DAYTIME GAMES – NIGHTTIME WONDERS: A unique 3D print changes its appearance with the sunset. In the semi-darkness, the rug reveals its main secret: magic happens on the surface—dinosaurs, volcanoes, and palms from the distant past emit a neon glow. The phosphorescent shimmer creates the illusion of "living" drawings floating in the air—the most emotional moment in Cloud Soft, as if a window to a fairy-tale world has opened in the room.
• COLOR TRANSFORMATION: At twilight, the change of colors is mesmerizing: Dusty Rose dissolves, yielding the crown to a magical green glow. It is against this background that the glowing contours look most impressive. By day, it features delicate graphics; by night, an interactive illumination of constellations. It is a guide to the world of sweet dreams. It is a warm harbor where comfort is felt physically. It is the softest place in the house for quiet, cozy evenings. Pure pleasure.
• THREE-LAYER PERFECTION: Top layer: Ultra-soft velvet provides tactile tenderness. Light-accumulating threads are integrated into the pile. By day, they absorb light; by night, they create a soft hypnotic glow. Middle layer: Innovative, shock-absorbing, high-density Memory Foam softens accidental falls, as the impact energy is distributed within the foam structure.
• ANTI-SLIP BASE: The bottom layer is responsible for the stability of the entire construction. A special dot coating secures the grip with any surface during active games, jumping, and running, preventing slipping. Durable enough for the whole family, including your furry friends.
• MULTI-FUNCTIONAL ZONE: Instant comfort from day one. Perfect for baby’s first milestones. The incredible softness of the silky texture creates a special "cocoon zone" for relaxation on an "air cushion" in a magical neon glow. For a playfield or family relaxation. During sports, it allows you to hold positions longer without discomfort.
• WATER-REPELLENT: Spilled juice or paint marks are not a problem! The hydrophobic surface of the pile is a barrier against moisture. The liquid is not absorbed inside but gathers into moving drops, like on a lotus leaf. You have time for a quick reaction. To eliminate household dirt, a damp sponge and a mild soap solution are sufficient. Easy-to-wipe surface, dries quickly.
• QUALITY AND DURABILITY: High wear resistance: retains elasticity and cushioning for a long time. The edging and seams made of high-tensile strength threads are resistant to abrasion. Compatible with underfloor heating systems; does not emit foreign odors when heated. Comes in aesthetic compact packaging and will restore its perfect shape in just 24–48 hours.
• SAFETY AND CERTIFICATION: The rug complies with strict EU product safety standards, confirmed by the global Oeko-Tex Standard 100 certificate (24.HCN.50696). Tested for harmful substances. High-quality inert materials do not contain BPA, phthalates, formamide, or PAHs. Skin-friendly, odorless. Light-accumulating elements are tested for skin contact.

Overview

• Brand : Hakuna Matte
• Size : 47" x 67"
• Material : Polyester
• Weave Type : Tufted
• Item Weight : 1.9 Kilograms